Our Founder Story

Built for SMEs who want strong digital security without complexity

Dunetrails was founded by Geert De Keyser and Jan Hosselaer with a simple belief:

Every SME deserves strong digital security without enterprise complexity, high costs, or technical jargon.

After decades working in IT, automation, and cybersecurity, we kept seeing the same challenge.
Small and mediumsized businesses were expected to deal with the same threats, risks, and compliance rules as large enterprises but without the time, budget, or inhouse expertise to manage it all.

Cybersecurity became something to “figure out later”.
Compliance requirements like NIS2 felt unclear and overwhelming.
And responsibility was often spread across tools, partners, and people without anyone having the full picture.

We’ve been in those situations ourselves.
Trying to grow a business while security, identity, data protection, email risks, and new technologies like AI quietly add pressure in the background.

That’s why we started Dunetrails.

Security as a Foundation, Not an Obstacle

We don’t believe digital security should slow businesses down.
We believe it should create trust, stability, and room to grow.

At Dunetrails, we help SMEs build strong digital foundations covering identity, data, devices, email, and access, so security becomes something you can rely on, not something you constantly worry about.

We focus on:

• Understanding real risks (not theoretical ones)
• Bringing clarity where things feel complex
• Turning security into clear priorities and practical actions

And once things are in place, we stay involved so security remains consistent, monitored, and under control.

How We Work

We don’t just install tools, we make sure you understand what they do and why they matter.

We don’t just sell licenseswe help you use them in a way that fits your business.
And we don’t just talk about AI we help you apply it responsibly, with your data and identities properly protected.

Our role is simple: remove complexity, reduce risk, and give you peace of mind.

So you can focus on running and growing your business knowing your digital environment is secure, compliant, and ready for what’s next.

Ready to Take the First Step?

Start with a Security Audit and get a clear, objective view of your current risks or follow us on LinkedIn for practical insights on digital security, compliance, and responsible use of AI for SMEs.